About the bloggers

Lisa Chen

Lisa Chen, Senior Vice President at Fenton Communications, has more than 12 years of experience in public interest communications on a broad range of issues ranging from education and economic development to human rights. At Fenton she specializes in strategy and message development. Current and past clients include the New York Academy of Medicine, the Foundation for Child Development, EngenderHealth, the Harvard School of Public Health, Physicians for Human Rights, and the Women’s Funding Network. She was formerly a strategist with the nonprofit communications organization Communication Works, where she led campaigns on affirmative action, gun violence prevention, human rights, affordable housing and public health, specifically health care access for low-income people. Her work with breast cancer advocates helped increase federal funding for research into the environmental causes of breast cancer and led to improvements in state-funded treatment for low-income women with breast cancer in California. A former staff writer for the San Jose Mercury News, she is the co-author with Lisa Witter of the book The She Spot: Why Women are the Market for Changing the World and How to Reach Them.  She lives in New York City.

Lisa Witter

Lisa Witter is the Chief Operating Officer of Fenton Communications, the largest public interest communications firm in the country. She heads the firm’s practice in women’s issues and global affairs for clients including the Women for Women International, MoveOn.org, William and Flora Hewlett Foundation, David and Lucille Packard Foundation, American Medical Association, American Lung Association and many others.  She is a co-founder of award-winning SheSource.org, an online brain trust of women experts to help close the gender gap among commentators in the news media. Lisa was honored as an outstanding activist in 2000 and expert on women’s issues by Oxygen.com. She is a blogger and political commentator appearing as an expert on NPR, MSNBC, FOX News, CBS Early Show, O, the Oprah Magazine and has been published in Newsday, The New York Times, The Seattle Times, The Anderson Cooper 360, Huffington Post, and Blogher. In 2004, she was a contestant on the Showtime reality show, “American Candidate.” Witter is co-author with Lisa Chen of “The She Spot: Why Women are the Market for Changing the World and How to Reach Them.” She lives in Brooklyn with her husband and two sons.

She is available for commentary and public speaking. Click here for more information.

bookAbout this blog

What’s a Shespotter? It’s someone who gets that women vote, give, volunteer, spread the word and make more buying decisions than men do, which makes them the number #1 target audience if you’re working for change. We started this blog to continue the conversation we began in our book, The She Spot: Why Women are the Market for Changing the World and How to Reach Them.... [more]

About the bloggers

Lisa Chen & Lisa Witter Lisa Chen and Lisa Witter are the authors of The She Spot: Why Women are the Market for Changing the World and How to Reach Them. They are also both senior strategists at Fenton Communications, the nation’s largest public interest communications firm. [Read more about them here]

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